"What is your best advice for darkness under the eyes and on the lids?"
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It sounds like the discoloration may be attributable to hyperpigmentation. As we age and the skin thins, pigment will become more noticeable around the eye area (both below and on the lid). We recommend treating the area with ingredients such as Retinol, and use brightening agents like Licorice and Soy. Also, don't forget to apply SPF protection, and look for a product intended for the delicate eye area that (preferably) uses Titanium Dioxide or Zinc Oxide.

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