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  • Dr. Diana Howard’s Visit to the Middle East!

    Last week I had the distinct pleasure of being an invited lecturer at the 2nd annual Middle East Congress in Dubai. And what an event it was! Perhaps more important than the event itself (and all of the fabulous information that was shared with the attendees) was the impression that they made on me. What a wonderful group of skin therapists! We had male and female guests from UAE, Bahrain, Saudi Arabia, Pakistan, Kuwait and Iran. These countries are very different from where many of us reside, yet I couldn’t help but notice they had the same questions, issues and dreams about their businesses as their skin therapist counterparts from around the world.

    I was especially impressed with the group of 65 (primarily women) from Pakistan. At first it was their colorful, traditional Salwar kameez attire that caught my attention! Then, upon speaking with many of them individually, I was taken not only by their dedication and commitment to our industry, but their personal stories of how skin care transcends beyond the business and helps make a difference in others’ lives.

    This concept resonated with me because in my 31 years in this industry, I know all too well that it’s not the scientific lectures or the products that I help to develop that gives me a sense of personal satisfaction. Rather, it’s the one-on-one moments where skin therapists convey to me how Dermalogica and The International Dermal Institute have helped them in their professional businesses. It has helped them to be more successful, and in many instances their success has ensured that they can put food on their family’s table and pay for their children’s education. When I hear how many of these women themselves are now committed to helping others in their community, it gives me great pride to be part of this industry.

    In particular, one delightful woman stands out in my mind. Ms. Nighat Misbah is a successful business woman responsible for 30 skin treatment centers in Pakistan, and she has also dedicated herself to a cause that is incomprehensible to most of us. In Pakistan, many women are subject to having acid thrown in their faces, or being doused in kerosene and set afire, if they scorn their boyfriends/husbands or bring shame to their family. This horrific crime leaves these women disfigured and scarred for life. Ms. Misbah has joined forces with her sister to form the Depilex Smileagain Foundation, a non-profit organization that helps these victims with the medical recovery process, then helps train these women in a trade or skill, empowering them on the journey of rebuilding their lives. Ms. Misbah is using her career as a professional skin therapist to give a hand up to women who are desperately in need. The work and help that this organization provides is nothing short of heroic and today they have successfully helped over 400 women! I urge you to look at their website: www.depilexsmileagain.com/zakat.htm

    I couldn’t help but appreciate the irony of the title of my presentation at this Congress: Zero to Hero. I talked about how there are heroes amongst us and that heroes take all shapes and forms, including education and products that raised the bar in an industry such as ours. Ms. Misbah is truly a hero to many, and I applaud her for her amazing work with women in her country. It also reminds me that each and every one of us can make a difference. At Dermalogica, the campaign with joinFITE is a simple way that all of us can give a hand up to women worldwide. The amazing thing is that it’s at no cost to you! Simply encourage clients who purchase joinFITE products to log on to joinFITE.org and enter the unique code, found on the product package. Once your clients unlock the code, Dermalogica donates the funds on their behalf. It couldn’t be any simpler, and yet it can make a difference for a woman entrepreneur, who just needs a helping hand.

    I look forward to my return visit to the Middle East, and maybe even a visit to Pakistan to see my new friends.

    3 Comments

    • Liz Says:

      Great story.
      Are there any dermalogica spas in Dubai that are hiring?

      March 13, 2012 at 2:07 pm
    • Diana Howard Says:

      I’m glad you enjoyed the post Liz! You can check with our distributor in the UAE to see if they can assist you in finding Dermalogica treatment centers that are hiring in Dubai: http://www.dermalogica.com/us/about/contact_unitedarabemirates.html

      Thank you!

      March 14, 2012 at 7:23 pm
    • Maria Says:

      When I got this product I was very ditpnpoiased, the products are tiny, the application unusual and the face spay burned my eyes. I hated it. The next day I had a big rosacea episode, so I gave it another try . The cleanser did not remove all my makeup, but it also did not irritate my skin, This time I put the spray in my hand before applying so that worked, I applied the barrier repair immediately after as the spray as the instructions say. This stuff is awesome! It trapped the spray moisture in. It felt like my face was cooling inside out. The barrier repair is small, but little goes a long way, it feels oily but dries, into a silky finish, perfect for makeup. Love it! Ths stuff is better than my MAC face primer. Love it! Apply FX Spf 30 tinted moisturizer on top, and you have a perfect face.

      May 9, 2012 at 7:31 pm

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