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  • Eyedeas for Eyes!

    Bettina ZammertNo other part of the face is as expressive or reveals our moods and feelings as much as the eye area. The area is an eye-catcher in the truest sense of the word – but unfortunately it’s also the part of the face that shows the first signs of skin aging. The first fine lines start to appear when we are in our early to mid-20s, and it’s followed by changes in pigmentation and a reduction in the skin’s firmness. And regardless of our age, a glance in the mirror can often reveal puffiness and shadows around the eyes – which is guaranteed to spoil the mood!

    Our clients also have their concerns regarding the youthfulness and radiance of their eye area. Needless to say, an individual consultation also includes the recommendation of suitable eye care products. Which is most suitable is determined by the condition of the skin and your clients’ preferences. You must also find out whether your clients are already using an eye care product, and whether it contains a protection against ultraviolet (UV) rays.

    You must also ask clients about their lifestyles and daily habits. Do they wear sunglasses with adequately large frames to protect the tissue around the eyes from harmful UV rays? Are the frames efficient enough to prevent squinting, which can lead to expression lines?

    You can achieve amazing results around the eye area if you use a chemical exfoliant during the skin treatment. But be careful – do not use mechanical exfoliants with granules, as they could enter your clients’ eyes and cause a severe mechanical irritation on the sensitive area. It is better to use a gentle acid exfoliant, applied in a semi-circle around the outer corner of the eye. Take great care not to get too close to the lash line, and only work on the areas under the eye and by the outer corner of the eye – the inner corner of the eye is a no-go area! Finish this with a gentle drainage massage using a concentrate of active substances followed by a cooling gel mask for a real WOW effect when your client looks in the mirror.

    Incidentally: A chemical exfoliation, light massage and mask can also leave the lip area looking much fresher and fuller. Please take care to avoid the oral fissure – and make sure your client doesn’t inadvertently “sample” the products.

    Wishing you every success, and with best wishes from Germany!

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