News

  • Keeping Up with The Industry at IECSC Las Vegas

    284

    Photo credit: IECSC

     

    This past weekend, I attended the International Esthetics, Cosmetics and Spa conference (IECSC) in Las Vegas, Nevada. The conference had over 600 exhibitors, 5 CIDESCO workshops, a 2-day medical spa conference, business building seminars, and 135+ FREE classes—I felt like a kid in a candy store! My two-day ticket allowed plenty of time for me to see the many exhibitors and attend some wonderful education classes. Of course, I had to have a game plan to make it all happen. My plan of action was an hour-by-hour timeline for classes, cruising the show floor, and of course lunch. This made it easy to navigate my days because I knew exactly where and when I needed to be at a certain location.

    My priority at IECSC was to attend classes and indulge in education. This year’s education lineup seemed to be split between technology and ingredient classes. The technology education was focused on microdermabrasion, micro needling, lasers and LED. On Saturday I took an LED class from Lightwave that delved into the science of LED and the way it should be applied during a skin treatment. On Sunday, I took another technology class from Bio-Therapeutic about how to incorporate multiple machines into one skin treatment. Both classes were very informative! The ingredient classes were focused on cosmeceutical ingredients and what to look for in chemical peel formulations. It’s always great to learn what’s new and what’s tried and true when looking for a great peel line.

    In between my scheduled classes, I took time to peruse the show floor. I noticed lash extension companies were on every corner this year! Each vendor was applying full sets of lashes and even brow extensions as live demonstrations on the floor. Micro needling exhibitors were a close second to the amount of lash companies, covering everything from traditional needle rollers to automatic pen devices. Just remember, micro needling is great and can yield amazing results, but don’t purchase equipment unless you know your licensure and liability insurance covers the treatment. Thirdly, I noticed that LED manufacturers were abundant. Most machines were for professional use and offered traditional red and blue lights, while others had up to 4 colors including green, yellow or combination.

    Trade shows are always a great place to learn about what’s up and coming in the industry and it amazes me to see how far we’ve advanced in helping clients reach their skin goals. Overall, I had a great time catching up with old co-workers, expanding my knowledge of technology in the treatment room, and doing a little shopping!

  • 3 Skin Care Habits Your Clients Should Keep Up With

    Tara - tempJanuary 1st brings many New Year’s resolutions to get healthy and take better care of ourselves. This usually brings the promise of going to the gym, eating better, and getting more sleep. However, another great way to take care of yourself is to focus on skin health! Most clients understand the importance of daily cleansing and moisturizing, but is that really enough? Think about the benefits of including weekly exfoliation, an at home masque and daily application of SPF. Not only will your clients see an immediate improvement in their skin, but your retail sales will also get a nice boost.

    So, why should a client exfoliate at home? Our skin goes through a natural exfoliation process called desquamation to help eliminate the buildup of dead skin cells. As we age, this process begins to slow down from every 28 days to 90+ days, resulting in dull skin. Thus, at home exfoliation is key to maintaining a youthful appearance. Clients will notice brighter skin tone, less breakouts, softened lines and smoother texture. Depending on the type of exfoliant (Scrub, Enzyme or Hydroxy Acids), recommended use may be 2-3 times per week. In some cases even a gentle daily microfoliation can be prescribed. Exfoliation should be performed after cleansing and will prepare the skin for the next important step in skin health, a masque!

    DERM_At_Home_Female_32637What does a masque really do? They are treatment products formulated to deliver concentrated ingredients directly to the skin. Think of it like this, a mini at home skin treatment in a bottle. A perfect way to give the skin a pick-me-up in between professional skin treatments. Depending on your client’s skin condition recommend a masque with multivitamins to nourish and replenish, Hyaluronic Acid and Tomato Seed Oil to hydrate and repair, or Activated Charcoal to detoxify the skin. If your client is time-compressed, help them choose a masque that does double duty with enzymes that act as an exfoliant too!

    Last, but certainly not least, everyone should apply SPF daily. We all know how important it is to apply your sunscreen during a hot summer day, but it is equally important to apply it on a cold rainy day. Temperature does not affect the UV index and clouds do not block all UV rays, in fact some cloud types increase the UV exposure. Remind your clients, if you can see the sun, it can see you. The sun’s potent UV rays can penetrate through windows too, so daily application of SPF will prevent cumulative photo-damage. Recommending a moisturizer with SPF is an easy way to ensure daily application.

    Don’t forget to help your client’s choose the best products for their skin by offering complimentary skin analysis with a detailed product prescription!

  • Top 3 Post-Grad Courses Every Skin Therapist Should Take

    Tara - tempOur industry has evolved from the idea of applied beauty to in-depth knowledge of skin, and there are several trends in continuing education that exhibit these changes. We have noticed an abundance of post graduate workshops and seminars that promise profitability, but will they truly deliver? Let’s take a look at three hot skin care classes that can elevate your skill set as a professional skin therapist that will wow your clients, and maybe even a future employer.

    Medical Skin Care

    The medical field is utilizing skin therapists evermore to help improve the health of a patient’s skin pre and post-surgery. Skin treatments are usually offered as part of a package combined with medical procedures; thus making a huge opportunity to grow our skill set and become profitable when working hand in hand with doctors. Sign up for a class that discusses common MediSpa procedures such as injectables, lasers and skin needling and how to navigate the MediSpa environment.

    DERM_IDI_Modalities_31521Advanced Exfoliation

    Are you properly prepared to offer state-of-the-art treatments like hydro-dermabrasion, ultrasound and/or chemical peels? Just because we can use these tools doesn’t mean we understand their full potential. For that reason, education will allow us to learn how to get the most out of our treatments. Take a class that shows you how to apply these advanced exfoliation techniques and how they can be used alone or other with products. Incorporating these advances in exfoliation can help you give express treatments that yield immediate results!

    Oncology Skin Care

    Cancer has long been considered a contraindication for professional treatment—that is until now! It all starts with one question: Do you have any compromised lymph nodes? This question opens up a conversation with a client to let us know how to proceed with the proper modifications. Learn about oncology skin care to understand proper modifications for massage, products to avoid, and how to safely care for an oncology patient. Not only are you performing a beneficial service, but also growing your business at the same time.

    Don’t know where to start? Take a look at IDI’s class offerings (USA) and lectures such as: Medical Skin Care: What Therapists Need To Know; Acids, Peels, and Exfoliants; and Cancer Aware: Client Safety and Lymphedema. No matter where you work or the treatments you offer, it is always important to stay CONNECTED!