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  • It’s Ok for Dad to Grow His Mo!

    Even Dads need to be picture perfect for Father’s Day. The question is: Are they “selfie” ready or not? No doubt, Father’s Day is a day where many kids will be posting selfie shots with their fathers, and fathers with their kids; after all, social media rules our world! And fathers of all ages will want to put their best faces forward (like mothers on Mother’s Day) for the digital world to see.

    Dad’s grooming habits have shifted from the back burner and are now commanding a greater deal of focus. Statistics estimate that the size of the global male grooming market will be worth about $21.4 billion in 2016! This, no doubt, includes skin care, hair care and of course, the now trending Beard care. So the next question is: to “grow the Mo” or no?

    For many men, growing a beard is a rite of passage. It should be understood that there is more to growing a beard than putting down the razor. But one, need not shriek back at the thought of Dad growing his beard. With a simple but proper grooming routine, common concerns can be avoided. Here are some basic tips that can help make everyone else, along with Dad, love his Mo.

    1. Itchy skin. An itchy face is often attributed to the growth of the facial hair. Normally, this subsides after about two weeks. If itchiness persists longer than two weeks, it is likely that the skin is tight and dehydrated. Using stripping soaps will dry out the skin and deplete natural oils, leaving it itchy and tight.

    Tip: Use a non-stripping cleansing bar that contains Allantoin to help soothe, Oatmeal to stop itch and Tea Tree to purify both the hair and skin. Wash with cool water – this helps to not only close and constrict the follicles of the hair, but also to calm the skin.

    2. Knots and tangles in the beard. It’s not just the hair on the head that needs attention. When growing a beard, tangles and knots can become quite common. With regular grooming, this can be easily controlled.

    Tip: While the hair is still wet, use a good wide-toothed comb to comb through the hair for less tangles. This also helps to remove any excessive hairs that may be damaged and are at the end of their lifecycle. Do this daily, or as often as you cleanse the beard.

    3. Dry brittle beard. Whatever you rub on the beard, gets onto the skin. As stated earlier, soaps strip the skin, but they also dry out the hair, causing them to become coarse and wiry.

    Tip: Use non-comedogenic products on the hair to condition and soften the hair. For sparser beards, use a lightweight moisturizer that contains Wheat Germ, Vitamin E and Grape Seed.  This will condition and protect the skin. Use a moisturizer with a minimum of SPF15 for protection from UV rays.

    For fuller beards, use a small amount of beard oil. This can also double up as a great shave oil (when ready to shave). Search for products with Soybean and Silicones (Dimethicone) to soften and condition the hair and use it with a brush to help distribute throughout the beard.

    Whether it’s at the beginning growth stages or a full grown beard, these simple grooming practices can help Dads capture the perfect moment this Father’s Day!