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  • Product Solutions: 3 Ways to Deep Clean the Skin

    deep-clean-blog

    Pore refining! Blemish free! Blackhead busting! All you have to do these days is flick through the latest copy of your favorite magazine or switch on the TV to see images of people with happy faces and flawless skin, usually accompanied with claims for products or ingredients that promise to deliver that clear skin we all strive for.

    In fact, breakouts and blackhead concerns follow very closely on the tail of our top contender, aging skin! And it’s no wonder because every one of us will experience unwanted blemishes at some point in our lives. I can bet that many of us even have a fail proof home remedy, like the humble toothpaste for example, which some believe can banish a spot overnight!

    Whatever the chosen method, for us as professional skin therapists there are varied options that enable us to graduate into different levels of ‘deep cleansing’, which we can recommend to our clients depending on their skin needs.

    Deep clean with Cleansers: Remove surface debris

    To fully reap the rewards of a consistent skincare routine we need to ensure that we start out with the most important step of all, a thorough cleanse. The ‘often underestimated’ cleanse can either make or break the remaining steps of any skin care routine or professional treatment. Many of our clients are under the impression that a cleansing wipe is all it takes to wipe away the grime that collects on the skin throughout the day, but unfortunately this is not enough to remove hard wearing makeup, SPF and dirt. To ensure a deep and effective cleanse we advise to do a ‘double cleanse’. 

    Using an oil based cleanser for the first cleanse is a bit like using a magnet to attract excess oils and debris from the skin. It is brilliant for lifting that initial film of impurities and preventing potential breakouts that can occur through poor cleansing habits. However, there is the small minority of clients who won’t be swayed to use any kind of oil on their skin especially if oiliness is their key concern. In this instance it is best to opt for a clay based cleanser containing a hint of Menthol, which will absorb excess oil and act as an astringent, leaving the skin matte and refined—an oil-phobe’s dream!

    To enhance the cleansing step there are additional tools we can use such as a soft bristle brush which will further assist with removing oils and debris, turning an ordinary cleanse into power cleanse.

    Deep clean with Exfoliants: Renew and refine 

    As we already know, our skin naturally renews and sheds itself every 28 days or so. However, for various reasons this process can sometimes become a bit sluggish and needs some intervention… enter exfoliation. We know that exfoliation smooths and brightens the surface of the skin by removing dead and dulling skin cells but it also helps to clear out excess oil in the follicles, the combination of these two elements are the usual suspects in the formation of the dreaded ‘spot’. There are different types of exfoliants we can choose from such as a scrub, which make use of ingredients like Corn Cob Meal to gently polish the skin. Other types are hydroxy acids and enzymes, which include ingredients such as the lipid loving Salicylic Acid that actively clears out any impactions and provides anti-inflammatory properties to help reduce obvious redness and irritation. Whatever your client’s skin concern, this is that key step that can bring about dramatic and instant change to the skin, especially when it comes to keeping unsightly breakouts at bay.

    Deep clean with Masques: Detox and purify 

    The possibilities are endless when it comes to treating the skin with a masque. Yet this is often the step of a home care routine that is neglected, so we need to ensure that we are communicating the benefits of masquing to our clients. Introducing a masque into the routine is the best way of getting highly active ingredients into the skin in a matter of minutes, and the good news is that we can use more than one in order to address a number of skin concerns often found in different areas of the face at the same time. A great option for purifying and detoxifying is a current trending ingredient, Activated Charcoal, which is great for pulling impurities out the skin leaving a smooth and more lively looking complexion.

    When we hear the term ‘deep cleanse’ we tend to think only of oily or congested skin as the perfect candidate, when in actual fact all skins can benefit from a good clear out. With Spring around the corner many people will be planning on de-cluttering their homes and living spaces, so what better time than now to do the same with our clients’ skin. Bring it back to basics to achieve a fresh and luminous looking skin this Spring.

  • 3 Skin Care Habits Your Clients Should Keep Up With

    Tara - tempJanuary 1st brings many New Year’s resolutions to get healthy and take better care of ourselves. This usually brings the promise of going to the gym, eating better, and getting more sleep. However, another great way to take care of yourself is to focus on skin health! Most clients understand the importance of daily cleansing and moisturizing, but is that really enough? Think about the benefits of including weekly exfoliation, an at home masque and daily application of SPF. Not only will your clients see an immediate improvement in their skin, but your retail sales will also get a nice boost.

    So, why should a client exfoliate at home? Our skin goes through a natural exfoliation process called desquamation to help eliminate the buildup of dead skin cells. As we age, this process begins to slow down from every 28 days to 90+ days, resulting in dull skin. Thus, at home exfoliation is key to maintaining a youthful appearance. Clients will notice brighter skin tone, less breakouts, softened lines and smoother texture. Depending on the type of exfoliant (Scrub, Enzyme or Hydroxy Acids), recommended use may be 2-3 times per week. In some cases even a gentle daily microfoliation can be prescribed. Exfoliation should be performed after cleansing and will prepare the skin for the next important step in skin health, a masque!

    DERM_At_Home_Female_32637What does a masque really do? They are treatment products formulated to deliver concentrated ingredients directly to the skin. Think of it like this, a mini at home skin treatment in a bottle. A perfect way to give the skin a pick-me-up in between professional skin treatments. Depending on your client’s skin condition recommend a masque with multivitamins to nourish and replenish, Hyaluronic Acid and Tomato Seed Oil to hydrate and repair, or Activated Charcoal to detoxify the skin. If your client is time-compressed, help them choose a masque that does double duty with enzymes that act as an exfoliant too!

    Last, but certainly not least, everyone should apply SPF daily. We all know how important it is to apply your sunscreen during a hot summer day, but it is equally important to apply it on a cold rainy day. Temperature does not affect the UV index and clouds do not block all UV rays, in fact some cloud types increase the UV exposure. Remind your clients, if you can see the sun, it can see you. The sun’s potent UV rays can penetrate through windows too, so daily application of SPF will prevent cumulative photo-damage. Recommending a moisturizer with SPF is an easy way to ensure daily application.

    Don’t forget to help your client’s choose the best products for their skin by offering complimentary skin analysis with a detailed product prescription!

  • Join the Multi-Masking Movement

    Charmaine CooperThere are many trends that have helped to shape the canvas of the skin care and cosmetics industry; many of which reflect the way consumers have evolved over the generations in their perception of skin care. But no one can argue that the generation of consumers today depict the most education-hungry and -accessible consumers of our time.

    One trend that we find taking quite a lead among consumers now is “multi-masking”. But is this really a trend or more of a movement? In the past, the landscape of skin care masques have always been mysterious to consumers. Until now. Consumers have moved from the lack of comprehension of masks to a clearer understanding.

    multi mask imageThis could not have been achieved without the support of professional skin therapists worldwide. For years, skin therapists have understood that one size never fits all! In fact, there are no two skins alike. Skin conditions constantly change. And with these constant changes that the average person goes through, as a result of the weather, diet, hormones, lifestyle choices and stress, multi-masking just makes sense. Masking still is, today, the quickest way to achieve visible results in the skin’s tone, oil presence, hydration/radiance levels and inflammatory levels.

    Often at times, all of these concerns can show up at once! And if one size does not fit all, multi-masking can support in a brilliant way. Any of these concerns can be addressed in just 7-10 minutes with masks – day or night, just a few times a week. The key to making the most of multi-masking is to not combine the ingredients in one area or zone – but to multi-mask the face zone by zone as the conditions dictate.

    Here are some recommendations you can give to your clients:

    For oily skin, recommend a clay based mask to absorb excess oil. This is a concern, commonly found in the T-zone of the face. Oil balancing ingredients include Activated Charcoal, as well as Bentonite and Kaolin clays.

    For dehydrated, dull or sensitive skin, a hydrating and calming mask will calm and lock in moisture levels. These concerns can be prevalent in the cheek areas, and may sometimes involve the neck and chest. Look for ingredients such as Cross-linked Hyaluronic Acid, Aloe Vera, Chamomile and Avena Sativa (Oat) that are extremely beneficial for optimal moisturization and turn down redness levels.

    For lackluster, hyperpigmented or dull skin, vitamins are a must. This is a common concern in the chest, possibly cheeks and forehead area. Vitamin A, C and E along with key amino acids help to recover the skin’s health and vitality, revealing a brighter and more radiant skin.

    Having a comprehensive understanding of these common issues and simple approach with multi-masking will position you as the go-to skin therapist to remedy many concerns at once. Because great skin always begins with great education.

    So, go ahead and tell your clients to join the multi-masking movement. It’s well overdue!